Trade: CPO

CommoditiesFMCGDistributionGlobal Trade

Building Indonesia’s next great commerce platform.

An integrated Indonesian commodities and FMCG corporation, connecting producers and principals with retailers, wholesalers and international markets.

Explore the platform Leadership
BARKA and ZIPPY corporate headquarters in Jakarta
Headquarters, Jakarta
PT Barka Andera Hutama · Jakarta From Indonesia. To the world.

Scale begins with access

BARKA at a glance

Sourcing, trading, distribution and market access in one platform. ZIPPY is the operating engine that moves the products.

Addressable customers
250,000+
Warungs, retailers, SMEs, wholesalers
Addressable
Suppliers & principals
26
Manufacturers and distributors identified
Verified & growing
Warehouse locations
25
Across Java, PICs assigned
Verified & growing
ZIPPY distribution points
50+
Phase I target, December 2026
Development target
Revenue engines
4
Trading, distribution, representation, structured trade
Verified
Business verticals
2
FMCG and commodities
Verified
Commerce ecosystem
1
Sourcing to last mile
Verified

Scale begins with access.Value is created through execution.

Verified current and verifiable Addressable network access being built toward Development target Phase I goal

Vision

To build one of Indonesia’s leading integrated commodities and FMCG commerce corporations, connecting Indonesia’s productive economy with the world.

Mission

  • SourceQualified producers, manufacturers and principals.
  • TradeScalable domestic and international businesses.
  • DistributeChannels reaching customers throughout Indonesia.
  • ConnectIndonesian products into regional and global markets.
  • FinanceDisciplined, transaction-backed trade structures.
  • ExecuteProfessional procurement, logistics and collection.

Two businesses. One platform.

Our core business

BARKA Commodities

Connecting production with markets

Focus categories
RiceCornCoffeeCocoaCoconutSpicesSeafoodAgriculture
Capabilities
  • Sourcing, aggregation and quality management
  • Domestic and international trading
  • Offtake, warehousing and logistics
  • Trade documentation

BARKA FMCG

Connecting everyday products with consumers

Focus categories
Cooking oilRice & staplesPackaged foodBeveragesHouseholdPersonal care
Capabilities
  • Master and regional distribution
  • Wholesale and retail supply
  • Institutional procurement
  • Principal representation and last mile

Commodities create global trade. FMCG creates recurring distribution.

From producer to consumer

The BARKA ecosystem

One commercial ecosystem connecting supply directly with demand.

  1. Producers
    • Farmers
    • Processors
    • Manufacturers
    • International principals
  2. BARKA
    • Source
    • Procure
    • Finance
    • Trade
  3. Distribution
    • National warehousing
    • Regional hubs
    • Partners
    • ZIPPY last mile
  4. Customers
    • Wholesalers
    • Warungs & retailers
    • SMEs
    • Institutions
  5. Consumers
    • Households
    • Communities
    • Businesses
ZIPPY electric logistics truck delivering to a warung ZIPPY electric bike making a last-mile delivery

Distribution & last mile

ZIPPY, the last-mile engine

  1. Warehouse
  2. Hub
  3. EV truck
  4. EV bike
  5. Retailer
  6. Customer

Technology-enabled distribution built for speed, visibility and fulfilment.

  • Real-time ordering
  • Inventory visibility
  • Delivery tracking
  • Route optimisation
  • Demand forecasting
  • Digital payments
  • Customer data
  • Cold-chain storage

The 50-point network is a Phase I target, not an existing nationwide operation.

How BARKA works

The business engine

One repeatable cycle, applied across every category BARKA trades and distributes.

  1. SourceFrom qualified producers.
  2. TradeAggregate demand across categories.
  3. DistributeMove inventory through hubs and ZIPPY.
  4. CollectPredictably, with credit discipline.
  5. RepeatRecycle working capital.
  6. ScaleNationally, then regionally.

Capital×Velocity×Margin=Scalable commerce

Indonesia ↔ the world

BARKA Global

A trusted gateway into Indonesia, and from Indonesia outward.

  • Indonesia ↔ ASEANRegional trade and distribution.
  • Indonesia ↔ Greater AsiaSourcing, manufacturing and commodity trade.
  • Indonesia ↔ Middle EastOfftake, food security and partnerships.
  • Indonesia ↔ GlobalDiversified international supply and demand.

Import & exportCross-border tradingInternational procurementOfftakePrincipal representationMarket entry

Building scale with discipline

Three-stage growth roadmap

  1. 2026–2027Foundation & validation
    • Supplier onboarding
    • Customer activation
    • Warehouse optimisation
    • ZIPPY rollout
    • Digital platform
    • Working-capital facilities
  2. 2027–2029National scale
    • National FMCG expansion
    • Commodity volume growth
    • Regional hubs
    • Institutional procurement
    • Supply-chain finance
    • Data-driven inventory
  3. 2029 onwardRegional & global
    • ASEAN corridors
    • Cross-border commodities
    • International principals
    • Distribution partnerships
    • Middle East access
    • Acquisitions where justified

Why BARKA

Demand, supply, distribution and capital in one platform

  • Customer access250,000+ addressable network.
  • Essential productsRecurring demand categories.
  • Supply accessDeveloping principal network.
  • InfrastructureWarehousing plus ZIPPY.
  • TechnologyData-driven commerce.
  • Capital velocityWorking-capital recycling.
  • Indonesia scaleLarge domestic consumption.
  • Global optionalityInternational trade upside.

Leadership

Message from the President Director

B. A. Hadisantoso, President Director of BARKA Global Corporation
B. A. HadisantosoPresident Director
“Our ambition is not simply to build a larger company. It is to build an institution that people trust.”

Hadi is an Indonesian business executive with a career spanning corporate leadership, trade, finance and operational transformation across Indonesia and ASEAN.

He leads BARKA with a mandate to build a professionally managed platform connecting Indonesia’s producers and essential products with domestic and international markets.

Previously
Managing Director, Jababeka Hospitality, with an estimated US$550 million in assets under management.
Career
Danareksa/SIER, OCBC and Oracle, with multiple ASEAN and Asia-Pacific awards.
Education
MSc Wealth Management, Singapore Management University.

Full C-suite appointments beyond the President Director are under development.

Growth with responsibility

Responsible commerce

  • Lower-emission logisticsEV adoption where commercially viable.
  • Efficient operationsRenewable energy where appropriate.
  • Responsible sourcingTraceability and supplier standards.
  • Local empowermentIndonesian producers, SMEs and warungs.

BARKA does not claim carbon neutrality or other ESG achievements unless independently verified.

ZIPPY electric distribution fleet

BARKA Global Corporation

Connecting products. Connecting businesses. Connecting markets.

Access to demand, a credible route to supply and distribution, and a disciplined model for scaling.

FMCGCommoditiesDistributionGlobal Trade